Press release

Hoist Finance and Vilja is now live in the UK with Deposit

As of July 12th, the leading financial services provider Hoist Finance is live with Vilja Deposit in the UK and extends its offering to include deposit in British pounds to the general public.

With Vilja Deposit, Hoist Finance adds an extra currency in their funding strategy, now also taking deposits in GBP. Vilja Deposit aggregates Hoist’s internal administration and ensures correct reconciliation. In addition, the solution compiles all reporting to the relevant supervisory authorities to stay compliant.

“We are happy to expand our funding options, now taking deposits in GBP. The big advantage of using Vilja is that we can build scale on our existing platform. The cooperation with Vilja has been successful and the roll-out to the UK market went according to plans” says Carl-Fabian Pellnor, Head of HoistSpar and Business Development at Hoist Finance.

“We are proud of the continued trust to grow together with Hoist Finance. To be live in the UK is an important milestone, as we continue our expansion across Northern Europe.” continues Fredrik Ulvenholm, CEO at Vilja.

Vilja Deposit enables you to offer unique products to customers, everything from term deposits to overnight accounts. It includes pre-integrated and dynamic onboarding that automatically collects KYC information, validates new customers, and screens for fraud or compliance issues, as well as flexible interest definitions and loyalty features. Automated payment booking and system-generated messaging let you control your deposit business by merely adjusting your product definitions to suit your capital needs.

For more information, please contact:

Fredrik Ulvenholm, CEO at Vilja,, +46 708-725128

Carl-Fabian Pellnor, Head of HoistSpar and Business Development at Hoist Finance,


Deposit Accounts

Vilja Deposit – Power and control your cash inflow

• Superior customer experience: Modern “My Pages” built for self-service and automation
• User friendly and extensive back-office: Designed for easy product management, smooth servicing and rich compliance functionality
• Complete end-to-end solution with modular approach: Cover the full customer life cycle, KYC & servicing, both at onboarding and recurring